Tuesday, September 13, 2016

Tips, Tricks, Do’s and Don’t’s of Social Media Marketing- Selling the Dream & Living the Nightmare

Tips, Tricks, Do’s and Don’t’s of Social Media Marketing- Selling the Dream & Living the Nightmare

In here, what I want to talk to you about today is selling the dream and living the nightmare.

Being a Freedom-Preneur Means Having Fun!

It can be inferred that there is a huge struggle for those that leave the corporate world. It’s this– we don’t take time to have fun.
Now let me ask you: So you finally did it, right? You left your corporate job so that you could pursue being a Freedom-preneur, only to turn right around and put in the same amount of time and effort to your home based business as you did for someone else.
What is the point of all of that? You left but then you were just going to still spend all of your time working, then why did you not stay in the industry you were in? Don’t ever forget that living the dream means taking the time to live.
In all seriousness and strictly speaking, you have to get away from your desk. You didn’t sign up for that. You signed up to be a Freedom-preneur and determining what your version of the Dream is.

Here are some of the tips I have for you today:
  • You need to get out in the world and have fun! This is one of the most important things to remember. Take the time– in fact, a lot of time– to get away from your computer and enjoy life. Furthermore, spend time with your family, do something new, whatever you enjoy, go do it!
  • Create a business that you can enjoy- We all know that there is no end to the number of things you can do in the online world. The key to this is to pick something you enjoy. Take note that you aren’t in it just for the paycheck, but for the other benefits of being on online marketer. Namely, those benefits are creating a business that you actually love. You don’t like what you are selling? Then sell something else.
  • When you are doing what you love, you can do it longer- When you sell the things you love, then you will not even feel like you are working. You might find that you have been running non-stop 12-15 hours doing the thing you love. It won’t even feel like work, because you are so passionate about it.

Don’t Sell The Dream While You are Living the Nightmare

It’s time to get real people.Always be connected and transparent to your audience. You can’t sell them a dream life while you are living your own worst nightmare because people are going to see right through that.
For a long time, I was selling things that I didn’t like and couldn’t feel passionate about. I woke up and asked myself, “What am I doing this for?”. To me, my realizationwas that, what I was doing at home wasn’t much better than what I had been doing in my corporate career.
So, here is something you need to know about being a Freedom-preneur: the direction of your life is up to you. You don’t have a boss hovering over you dictating to you the exact dimensions of the box that you have to stay in.
It is undeniable that being in the online marketing industry will either energize you, or drain the life out of you. I am encouraging you to make 2016 your best business year yet and get your priorities straight. Last word of advice: Figure out what makes you tick and pursue it.

Successful Online Marketers Eat Frogs

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Successful Online Marketers Eat Frogs
Why do we generally decline to eat the frog first thing in the morning, or at any time during the day? It’s because these major tasks usually involve things that are totally foreign to us so we feel there won’t be much satisfaction in the short term.
Frogs Top to Bottom.
People at all levels of businesses– newbies to veterans– have their frogs and we all find ways to avoid them.
What is the one thing you could do right now, today, that would move your business along? What could get you closer to being in business, get you that next client, create future income?
I first heard the saying from Brian Tracy, the personal development expert and sales trainer; in his book Eat That Frog! He uses it as a colorful way to say, “Stop procrastinating.”.
Are You Really Hungry?
” Eat a live frog first thing in the morning and nothing worse will happen to you the rest of the day.”.
He mingled among France’s upper classes, Chamfort supported the French Revolution. His use of the “frog” statement was aimed at his disgust with French high society.
More specifically, “eating the frog,” means tackling the biggest or most important task( s) that will move your business forward.
If you really want to be in business– if you’re really hungry– you’ve got to eat the frogs.
This humorous saying has been credited to 17th century American author Mark Twain (though someone on my staff has pointed out to me that there is no evidence that Twain ever said or wrote it; it’s a translation of a statement documented as having been written by a 17th century French humorist named Nicholas Chamfort, who was quoting an associate known as “Mr. de Lassay”).
How do I stop wasting time and just get on with it?
If you can motivate yourself to take on and complete the things you’ve been putting off– usually, they are big, meaningful things that would move your business forward– you will find yourself actually in business.
For people who are further along and do have an audience, the method is to announce your “frog” in an email, on social media, or both. It’s a good idea to put some cash up as well, to ensure you really do deliver. Declare that the penalty for failing to deliver is some amount of cash that you really can’t afford to lose. Either deliver and reclaim your cash or fail to deliver on time and lose it.
For someone just starting out, who does not yet have a list of customers and leads, you would make yourself accountable to a friend or family member.
Final Thought.
Use self-imposed accountability if motivation is hard to summon. The frog will seem palatable in comparison if you make the deadline short enough and the penalty stiff enough.

New Entrepreneurs: Don’t Make This Mistake!

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New Entrepreneurs: Don’t Make This Mistake!
“What is the number one mistake that new entrepreneurs make when starting a business?”
Because it gives me a chance to talk about something I see almost every new business owner doing wrong, I love this question. Now, let’s answer this question.

Productivity Versus Busywork

The answer is inaction.

The biggest mistake new entrepreneurs make is to confuse movement for action. I see too many people wasting their time on the latter.

A study conducted by the University of California, Irvine revealed that employees actually feel happiest while engaged in busywork, or what the researchers refer to as “rote work.”

You need to reconsider how to manage your time because you’re mistaking being busy for being productive if this sounds like you. Watching more training doesn’t move your business forward.

The leader of the study, Dr. Gloria Mark, explains: 
” With rote work, you get a feeling of accomplishment, but you haven’t exerted a lot of mental activity. It gives you a feeling of fulfilment, but there’s not a single frustration or stress.”

You Won’t Make Money until You Start Selling
Some entrepreneurs seem almost scared to start their businesses, as if the fear of failure has trapped them in their desk chairs and forced them to buy more and more educational products instead of setting up a website or putting together an email list.

Because they are action-oriented, I’ve seen people that are brand new to this industry go out and make a lot of money simply. If you want to be successful, that’s exactly what you need to do, too.

Do Something Productive Every Day
I’m talking about tasks you complete that can directly make you money when I talk about productive activities. Things like creating capture pages, sending sales emails, and posting ads.

Don’t just sit there learning; take the time to use that knowledge to start your business. Figure out how to brand yourself, how to reach your niche market, and then get it done. You won’t start making money until you do!

It’s so much more valuable to take action, even when you make mistakes! Those mistakes teach how to fine tune your business and make it a success. I know this from my own experience.

The biggest mistake new entrepreneurs make is to confuse movement for action. That discovery makes sense to me, because time and time again I see new consultants getting stuck in training mode– that’s when they watch educational video after video without actually putting any of that knowledge into practice. Those mistakes teach how to fine tune your business and make it a success. And I started making a lot of mistakes.

When I started in the internet marketing industry, my main problem was getting traffic. And I started making a lot of mistakes.

That discovery makes sense to me, because time and time again I see new consultants getting stuck in training mode– that’s when they watch educational video after video without actually putting any of that knowledge into practice. Why? It’s easy to sit back and be educated, while it’s much more stressful to take your business and your future into your own hands with productive actions.

You won’t start making money until you do!

How to Build a Valuable Business Team

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How to Build a Valuable Business Team
When you’re an entrepreneur with the goal of building a successful company, it’s incredibly important to put together a solid team. Without hardworking, educated, dependable employees and partners, your company will flounder and never achieve the success you’ve hoped for.
Let’s assume that you need a great team to support you and your business ideas. How do you actually build that team?
Tips for Putting Together Your Business Team
Team members are incredibly important for your business development. As time goes by and your company is growing, you will need more and more people to take over tasks like finance, content, and administration writing.
Here are a few tips I’ve learned over the years about developing and motivating a great team:
1. Hire highly-skilled professionals.
You’ll just cost yourself more time and money in the long run if you’re not careful during the hiring process. Training and motivating unqualified team members is a waste of your resources, so don’t just hire the first person that applies.
2. Connect with team members regularly.
Even the best employees and consultants need some feedback, and to touch base with their leaders from time to time. The best way to keep everyone on the same page is to meet regularly, whether virtually or in person.
3. Instigate a coaching and develop program.
In most companies regardless of the size and achievements, the success of every consultant depends on the cultivation of a great team. Since the income of a consultant is heavily dependent on the subsequent sales of his or her recruits, coaching is a very important part of the team ethos. Take the time to create an in-depth, easy-to-understand program that teaches your recruits everything they need to know about your business and your plans for the future.
4. Present webinars.
A webinar is a simple way to connect with your team members. Not only can webinars be recorded ahead of time and broadcasted later, but it can save a lot of time and money when it comes to getting team members together to discuss issues. Most companies host at least one webinar a month.
5. Create Facebook community groups.
Facebook groups are the ideal place for team members to meet casually and discuss anything from procedural issues to customer relationships. These discussions can happen slowly over the day or week, and everyone can benefit from seeing the conversion unfold.
At the end of the day, it’s up to each team member to be productive. Provide all the relevant tools and support, and the people who truly believe in you and your company will rise to the top.
Every Great Team Needs Direction
Staying connected with your team is the most important thing to remember. If you want to take your business to the next level by building a dedicated team, you have to offer a great deal of support to your staff and partners.
And most importantly, if you want to take your business to the next level by building a dedicated team, you have to offer a great deal of support to your staff and partners.